Floral Industry Insight 2021 – Florist Survey Results – Floranext

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Have prices increased for your floral business? Floranext surveyed 311 florists to get a sense if industry prices are increasing and affecting business. Here are the top 4 things things you need to know!

  • Florists have seen flower prices increase over the past 6 months – Over 98% of florists are reporting flower price have increased.
  • With flower supply chain hiccups, florsits have seen hardgood Prices increase over the past 6 months – Over 94% of florists are reporting that hardrgood prices have increased.
  • Even with the price increases, Some florists are still unable to get flowers and supplies from their wholesaler – 51% of florists surveyed stated they are unable to get certain flowers and supplies.
  • The increase of demand of flowers, some florists are having a harder time hiring staff – 52% or little over half the florists reporting are having some difficulty in hring new staff members.

For more detailed answers to each question on our survey, see the charts below:

Have day-to-day (non-holiday) costs for FLOWERS changed this year?

Florist -Survey-industry-insight-flowers

Have day-to-day (non-holiday) costs for HARDGOODS changed this year?

Florist -Survey-industry-insight-hardgoods

Have day-to-day (non-holiday) costs for GASOLINE changed this year?

Florist -Survey-industry-insight-Gasoline

Have day-to-day (non-holiday) costs for SALARIES changed this year ?


Have you been able to hire?


Are you able to get the flowers/supplies you need from your wholesaler??


Have you had to find a new wholesaler for flowers/supplies?

New-Wholesaler-florist-survey

Additonal Comments From Florists


Thank you for reading the Floranext Floral Industry Insight for 2021. We are committed to bringing flower shops the best information and tips to run their floral business. Click here to learn more about our florist software and how you can upgrade your florist website or floral point of sale

Survey based on data from 311 florists (83% in the United States, 8% in Canada, 9% International). 

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