The world is changing. There is a different need for meetings, and where personal contact becomes more and more important. As a breeder, we want to inspire the entire supply chain with our own genetics. In the Beekenkamp Inspiration Center, the current and new genetics year-round to the whole chain is shown. In addition, they show how the new varieties and concepts look on a garden center table or in a trade and retail setting. Whether you are a producer or a trader, everybody can visit with their Beekenkamp representative.