Category: weloveflorists

5 Flower Books Every Florist Must Read – Florist Blog: We Love Florists

[ad_1] “Today a reader, tomorrow a leader.” – Margaret Fuller We’ve reviewed the top 5 floral industry Must-Read books these books offer lots of valuable information to gauge your knowledge and success in floristry. Designing Gorgeous Arrangements for Every Season by Erin Benzakein National Bestseller—New York Times, Wall Street Journal, Publisher’s Weekly, Washington Post. Floret […]

Florist Pricing: A Basic Guide To Markup – Florist Blog: We Love Florists

[ad_1] “The book of nature is written in the language of Mathematics” -Galileo Running a flower shop or floral eCommerce website starts with creative skill however the longevity of your business relies on consistent and proper florist pricing. One thing to take notice of is that in the floral business there isn’t a set markup […]